Web Design in London is Affecting User Experience


Web Design in London – An Overview of the Things To Do and Avoid
The main purpose of a website is to encourage effective and effective interaction between the computer and human being. Thus, designing plays a very important role in user experience because it can reduce work load of the user by taking advantage of the capabilities of the computer. Users of a website should get the content of a site in usable format. In addition, the organisation of content plays a very important role in user experience and thus it needs to be highly intuitive. The loading time of a website is also a very important aspect of optimised web designing and development because no user likes to wait long time for the site to open. The motto of web design in London should be to present the information of the site in an attractive, lucid and appropriate manner so that the user can get the information, he or she requires, in the easiest possible manner. Moreover, web design firms of London should keep in mind that they should not push its viewers to open unsolicited graphics or windows. 

Web Design in London – Do’s and Don’ts
There are certain things that are needed to be done and some that are needed to be avoided during web design in London. Some of these are mentioned below:

  1. Web design firms in London should avoid display of unsolicited graphics or windows
Users or viewers feel irritated when something pops up while browsing or while opening an window or webpage. Pop-ups are not only distracting but annoying too when someone is looking for some specific answers to their queries. That’s why web design in London avoids display of pop-ups. 

  1. Web design in London should be done by keeping working memory limitation in mind
An online user is capable of remembering very few information while scanning through a web page. This ability of remembering also decreases with the increase in age. According to a survey, working memory decreases with increase in age. The working memory of people in the age group 23 to 44 years is better than that of the age-group 61 to 68 years.
Keeping these aspects in mind, the web design firms in London should keep the content in the webpage in such a manner that the users find it easy to get all the possible information all at one place. If a user is required to compare certain things then please avoid stacking the things in different places, as it will create the user to remember a very few things and the user experience becomes negative. In order to get a positive user experience, the required items should be placed side by side so that the user can compare the things instantly and don’t have to remember anything. 

  1. Thematic web design in London
In the recent search engine algorithms, search engines are including web design in the SEO paradigm. According to them, web design plays a very important role in retaining a user of the website, which ultimately affects user experience. Web design in London emphasises on theme based web designing that enhances customer experience.

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